Through professional hospitality design, hotels are better able to deliver beautiful and inviting spaces that will not only impress guests visually, but also impress them through service. With each new year, the concepts and considerations of hospitality design evolves to meet the current demands, expectations, and desires.
To stay on track with and ahead ofcompetitors, hospitality interior designers and their clients should keep these trends in mind throughout the remainder of the year and into 2020.
Place An Emphasis On Wellness And Luxury
The concept of luxury has taken a dramatic shift in the last few years as the concept of a luxurious experience has evolved from the traditional perception of high-end service into the notion that luxury should be focused on the needs of the guest. Luxury now focuses on creating experiences that emphasize wellness and prioritize both physical and mental health.
Wellness has quickly become one of the fastest growing sub-sectors of the hospitality industry as more and more travellers are looking for hotels at which they can continue their normal routines for maintaining health and fitness.
Wellness and luxury trends will extend farther than offering fitness facilities and will also place a greater importance on offering an experience that works towards strengthening and supporting mental health. Using architecture, landscaping, and interior design the hospitality industry is transforming luxury for the modern healthy guest.
Remain Mindful Of The Impact From Natural Disasters
Natural disasters have impacted countless hotels throughout the last year. Because of this, the hospitality industry has begun to place a greater importance on the resiliency of hotel design, building, and renovations. Hotels in resort locations, especially, must take a responsible and preventative approach in their selection of building materials and techniques. Many hotels have invested into research on weather patterns and the effects of climate change in order to produce projectsthat will withstand storms and other forms of extreme conditions. The objective is to develop strategies for both new-builds and renovations that will respond to the stress from a natural disaster in order to protect the experience of guests while also safeguarding the hotel long after the storm has passed.
Focus On Brand Identity Through Design
Placing importance on developing and protecting brand identity is not a new concept or trend in the hospitality industry, however it is becoming a greater priority as creative design decisions are made. By taking the identity of each individual brand into consideration, hospitality interior designers can build a narrative that is carried out throughout the entirety of the space and that can also extend through to potential sub brands of the chain.
As the narrative and identity of the brand are developed and cultivated, designers can use it as a guiding principle throughout each individual aspect of the project. Brand identify is effectively outstretched throughout every sector of the brand including interior design, marketing, staff, and operations in order to create an experience that is distinctively unique.
Heather Allen Design Group offers innovative hospitality interior design that will remain up-to-date with current trends while working to impress guests. Call us today at (702) 547-1616 to schedule a consultation.